- Adobe have recently changed their dynamics of business to a subscription model. Meaning that ADBE will receive lower upfront fees. Alongside this transition, the switching costs have decreased which makes it easier for the clients to switch to competitors. - The unlimited license Adobe sells (Creative Suite) is 2x the cost of a yearly cloud based license. - With the new product, they need to keep subscribers for two years minimum to become more profitable than the original product. - A large chunk of Adobe's business exposure is in Europe - creating large currency headwinds for the company. - Despite recent earnings and revenues being solid in March, Adobe remains highly dependent on two products which provide over 50% of the revenue (Creative Cloud & Acrobat).
NeroTree Capital rates Adobe Systems Inc as a SELL with a price target of $195.
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