Strong company, part of GAFAM so relatively safe hedge with past performance to back this up. Usage of internet and technologies only going to become greater and more integral to modern society. Leveraging this with 3x to gain the most benefits. Some analysts have set targets lower than current price but it is 39 signalling BUY versus 2 signalling SELL. Can enter whenever but personally waiting for a slight drawback. This is another 12 year hold so entry should not be too fussy in all honesty.