Retail Traders Gain Quant-Level Tools as eToro Launches Public API and AI Assistant Tori

eToro Group Ltd., a trading and investing platform, has launched new artificial intelligence tools to expand its social investing offering. The company also introduced a new AI companion named Tori.

The tools aim to give retail traders access to capabilities that were previously available only to quantitative hedge funds. Key features include automated trade execution, personalized dashboards, portfolio optimization, and real-time data integration.

Initial Access for Popular Investors

The tools will initially be offered to eToro’s Popular Investors—a selected group whose trading strategies can be copied by others on the platform through eToro’s CopyTrader technology.Yoni Assia, the CEO of eToro

“This is about more than just AI-generated insights,” said Yoni Assia, eToro’s Co-founder and CEO. “We’re enabling our Popular Investors to innovate like top quantitative hedge funds and scale their impact within the eToro ecosystem.”

Public API Opens Tool Creation

The suite is powered by a public API and includes agent-based services, customizable apps, and access to eToro’s Model Context Protocol. These allow Popular Investors to develop algorithms, automate strategies, run backtests, and create AI-powered tools for community use.

“We are unleashing the true potential of social investing. eToro becomes an open-garden marketplace built on top of eToro’s new public API enabling users to build, publish and access customized tools,” Assia added.

You may find it interesting at FinanceMagnates.com: Breaking: eToro Launches 24/5 Trading for Top 100 US Stocks and Announces Tokenized Assets Rollout.

Tori: AI Assistant for Platform Users

The company also introduced Tori, an AI-powered assistant that interacts with users through natural conversation. It helps them navigate the platform, understand investments, and access personalized insights.

“Tori, our AI companion, answers questions, surfaces personalized insights and guides users across the eToro platform,” said Assia.

AI-Driven Alpha Portfolios Debut

In addition, eToro has launched seven AI-driven Alpha Portfolios under its Smart Portfolio offering. These quant-style strategies are built using proprietary retail trading data.

“Strategies like these have traditionally been out of reach for ordinary investors,” Assia said. “Our Alpha Portfolios combine AI with one of the largest retail trading datasets in the world to provide real, actionable value to retail investors.”